By Ashley Self
“Shopping should be fun,” says Erica Brown, proprietor of Santa Barbara’s newest boutique clothing experience, Dylan Star. And Brown definitely put her money where her mouth is. Stepping foot into Dylan Star is like walking into your most stylish chum’s closet, complete with a “best friend” who knows exactly what will flatter your figure and make you feel excited about shopping again. Brown defines her style as “whatever makes you feel good,” and credits her years as a hair stylist for her uncanny ability to read and understand people.
Dylan Star is a dream come true for Brown, who is also an established hair stylist at Salon U, which adjoins the boutique, as well as a photography assistant to her husband, a local professional photographer. With Dylan Star, Brown wanted to up the ante of clothes shopping in a different way—the experience. In addition to a great selection, Brown takes personal shopping appointments, and if she’s in the store, she’s happy to help, no appointment necessary.
“The style is Boho-chic with an emphasis on quality fabrics. I’ve personally seen and felt every piece I carry and want to offer women clothes that feel as great as they look.”
1719 State St., Santa Barbara, open 9 a.m.-6 p.m. Tuesday-Friday and from 10 a.m.-5 p.m. Saturday, dylanstar.com.
Originally published in the Winter 2019 issue of Santa Barbara Seasons Magazine.