Get ready for an incrEDIBLE event as The Arthritis Foundation Central Coast names legendary wine pioneer Doug Margerum, owner and director of winemaking at Margerum Wine Company as Honorary Lead Vintner for its 36th Annual Taste of the Town Santa Barbara during the area’s signature culinary event happening Sunday, September 10. The popular Taste of the Town Santa Barbara features samplings from 80 of the area’s finest restaurants, caterers, wineries, breweries and spirits providers, with a silent auction of lifestyle items; photo booth, VIP Lounge and live jazz entertainment by the David Tovar Trio. All proceeds from Taste of the Town Santa Barbara support the local programs and services of the Arthritis Foundation.
A native of Southern California, Margerum began his food & wine journey as a child while traveling with his parents in France and Italy. He worked as a restaurant cook and server throughout high school and college while continuing to hone his culinary skills. In 1981, the same year he graduated from UC Santa Barbara with a degree in Business Economics, Margerum’s family purchased the Wine Cask, a small retail store in downtown Santa Barbara. It grew into a bistro and fine-dining establishment when it expanded in 1991, winning high praise from critics including the late Julia Child, a long-time friend and supporter.
Margerum launched the Wine Cask Futures Program in 1984 which elevated the exposure of Santa Barbara wines nationally. In 1994, the Wine Cask became one of only 74 restaurants in the world to earn the Wine Spectator Grand Award. In 2001, Margerum Wine Company began in a cozy 240-square foot cold room behind Brander Vineyards in Santa Ynez. Margerum’s philosophy is handcrafted and personal—producing limited quantities of wines made from grapes grown at the top vineyards around Santa Barbara County. Margerum primarily produces M5 (a Rhône varietal red blend), a co-fermented Syrah called ÜBER; SYBARITE Sauvignon Blanc and RIVIERA Rosé. In 2014, Margerum released BARDEN wines–an exploration of cold climate grapes grown in and around the Sta. Rita Hills AVA. The Margerum Wine Company team is continually innovating and expressing the finest vintages.
Returning to co-chair this 36th annual Santa Barbara food & wine tradition are Opal Restaurant & Bar co-owners, Tina Takaya and Richard Yates. All proceeds from Taste of the Town Santa Barbara events support the programs and services of the Arthritis Foundation. The Foundation is the only nonprofit organization dedicated to improving the lives of 53 million people (including nearly 300,000 children) with arthritis through health education, advocacy, research, and local juvenile arthritis support.
The 2017 Taste of the Town Santa Barbara also features the 8th annual Connoisseurs’ Circle Gala Dinner on Friday, September 8, at Bacara Resort & Spa. The evening features a four-course gourmet dinner by 2017 Honorary Lead Chef Mark Strausman from Freds at Barneys New York who will be pairing wines from 2017 Honorary Vintner Doug Margerum & Margerum Wine Company, as well as a reception featuring ten Taste of the Town wine, beer & spirits partners on the outdoor terrace. The evening also features live & silent auctions, followed by dancing to tunes from DJ Darla Bea.
Don’t miss out on some classic wining and dining! The Taste of the Town takes place from noon-3 p.m. at Riviera Park, 2030 Alameda Padre Serra. The Gala takes place on Friday, September 8 at the Bacara Resort, located at 8301 Hollister Ave., Goleta. Tickets are available online.