Back in the first week of the 2014 school year, Jack Johnson made a surprise visit to his alma mater, UC Santa Barbara, delighting students with a free concert in the heart of campus. Under the warm fall sunshine, in shocked amazement, students filled Storke Plaza, singing along to Johnson’s lyrics, many of which tell stories of his own time at UCSB. Although Johnson grew up in Hawaii, performances such as this, confirm that he will always have the home court advantage in Santa Barbara.
As one of UCSB’s most noteworthy alumni, a graduate from the class of 1997, Johnson’s influence is deeply rooted into the Santa Barbara culture; however, he is so much more than a popular musician. Johnson is an environmentalist, using his platform to further the concert venue greening movement and fight back against climate change.
For the first time since 2014, Johnson makes his long-awaited return to Santa Barbara for not one, but two back-to-back shows on July 17 and 18 at the Santa Barbara Bowl. Back in 2014, Johnson and the Bowl launched a campaign, #MyPintAndMe, where reusable, stainless steel cups were sold in an effort to eliminate single-use plastic cups from the concert venue.
Inspired by their past collaboration, Johnson and the Bowl seized this upcoming tour as an opportunity to have an even wider impact on venue greening. On his upcoming tour, every guest in attendance at his Santa Barbara shows, will receive a free Steelys reusable pint. With these cups, customers will receive $1 off every beverage refill, for not only Johnson’s show, but all future performances at the Bowl.
While Johnson is at the front lines of the concert sustainability movement, he has an army behind him, fighting for a better, cleaner world. In partnership with REVERB, a nonprofit organization that helps musicians green up their tours, Johnson and his crew are taking steps to minimize their environmental impact at every stop of the upcoming tour. More so, with eyes on the future, Johnson is working with venues, helping them institute sustainability practices that will last long after Johnson’s tour wraps.
Although the exact release date is unconfirmed, fans are anxiously awaiting Johnson’s new album. At his upcoming tour, Johnson will perform some of his new songs, including “Fragments” from The Smog of the Sea, a documentary about ocean pollution, for which Johnson is the executive producer.
At Johnson’s two sold out tour stops in Santa Barbara, fans won’t want to miss out on visiting the All At Once Village Green. At the Village Green, local environmental nonprofits will be set up to educate Johnson’s fans about sustainable local food systems and plastic-free initiatives. After checking out the environmental organizations, fans have the opportunity to win upgraded tickets to watch the concert from the best seats in the house…the stage!
Jack Johnson’s concerts are at the Santa Barbara Bowl, 1122 N Milpas St., on July 17 and 18. For more information visit, jackjohnsonmusic.com or sbbowl.com.